TITAN GROUP invests in OPTIMITIVE to reinforce the use of Artificial Intelligence in the Real-Time Optimization of its plants

TITAN GROUP’s investment in OPTIMITIVE further advances the Group’s already strong track record of leveraging digital tools to enhance its productivity and efficiency and to expedite the accomplishment of its sustainability goals.

More specifically, with the investment in OPTIMITIVE as a lead investor, TITAN enhances its pioneering position in the field of AI-driven real-time optimization of industrial processes.

The investment in OPTIMITIVE signals the strong conviction of TITAN that digital solutions have the potential to transform cement production and other heavy industries. TITAN has already deployed OPTIBAT, the OPTIMITIVE’S solution, in most of its plants, improving their operational performance, reducing energy consumption, curbing CO₂ emissions, and optimizing asset productivity and product quality.

TITAN has the aspiration to mobilize resources and expertise to help OPTIMITIVE grow and achieve its strategic objectives.

Antonios Kyrkos, TITAN Group’s Chief Digital & Strategy Officer, commented: “TITAN was among the first companies of the global cement industry to realize, explore, and leverage the advantages of Artificial Intelligence. Today, we are on the forefront of digital innovation in the global cement industry, working on a broad range of next-generation technologies that harness the power of AI, machine learning, and big data, to optimize our business end-to-end and to create benefits for our customers and partners. With our investment in OPTIMITIVE, we are further pushing the boundaries of digital transformation, strengthening our commitment to AI-driven optimization of industrial processes.”

Fernando de la Prida, CEO of OPTIMITIVE, commented: “For OPTIMITIVE, the investment by TITAN, one of the main players in the cement market, demonstrates the strength of the company, the cutting-edge technology built inside our product and the high level of satisfaction of our customers”.

About Titan Group

TITAN Group is one of the leading international business in the building and infrastructure materials industry, with passionate teams committed to providing innovative solutions for a better world. With most of its activity in the developed markets, the Group employs over 5,700 people and is present in over 25 countries, holding prominent positions in the US, Europe, including Greece, the Balkans, and the Eastern Mediterranean. The Group also has a joint venture in Brazil.

With a 120- year history, TITAN has always fostered a family-and entrepreneurial-oriented culture for its employees and works tirelessly with its customers to meet the modern needs of society while promoting sustainable growth with responsibility and integrity.

TITAN has set a net-zero goal for 2050 and has its CO₂ reduction targets validated by the Science Based Targets initiative (SBTi). The company is listed on Euronext and the Athens Exchange. For more information, visit www.titan-cement.com.